Valire's product is a cognitive computing system that protects organizational assets by detecting fraudulent events in real-time.
The branding concept "connecting the dots" was created to convey that the system can connect all parts of the datasets to find discrepancies and reveal even the smallest deceits. The product's dashboard was designed to alert companies to the presence of fraud and to help stop it in time. The UX process involved working closely with the client, going over all the possible scenarios, categorizing them, and designing clear outputs and calls to actions.
The result was a fresh and innovative tech product that illustrates the smart and dynamic process of data connection.
The branding concept "connecting the dots" was created to convey that the system can connect all parts of the datasets to find discrepancies and reveal even the smallest deceits. The product's dashboard was designed to alert companies to the presence of fraud and to help stop it in time. The UX process involved working closely with the client, going over all the possible scenarios, categorizing them, and designing clear outputs and calls to actions.
The result was a fresh and innovative tech product that illustrates the smart and dynamic process of data connection.
A collaborative team project created during my work at Pearlcom
